Privacy Policy, Cookies & Ethics

FairyElle is committed to protecting and respecting your privacy. Everyone has rights with regard to the way in which their personal information is handled. During the course of our activities we will collect, store and process personal information about our customers, suppliers and other third parties, and we recognise that the correct and lawful treatment of this data will maintain confidence in the organisation and will provide for successful business operations. This policy sets out the basis on which any personal information we collect from you, or that you provide to us, will be processed by us. Please read the following carefully to understand our views and practices regarding your personal information and how we will treat it.

When processing your information, we must comply with the six enforceable principles of good practice. These provide that your personal information must be: processed lawfully, fairly and in a transparent manner, processed for specified, explicit and legitimate purposes, adequate, relevant and limited to what is necessary, accurate and kept up-to-date, kept for no longer than is necessary, and processed in a manner than ensures appropriate security.

We may collect, use, store and transfer different kinds of personal information about you, including: Identity Data, such as your name, title and date of birth, Account Identity Data, such as your email address and your password, Contact Data, such as your billing address, delivery address, email address and telephone numbers, Financial Data, such as bank account and payment card details, Transaction Data, including details about payments to and from you, and other details of products you purchase from us, Technical Data, including IP addresses, your log-in data, browser type and version, time-zone setting and location, browser plug-in types and versions, operating system and platform and other technology on the devices you use to access our website, Profile Data, including purchases or orders made by you, feedback and survey responses, Usage Data, including information about how you use our website, products and services, and Marketing Data, such as your preferences in receiving marketing from us and our third parties, and your communication preferences.

Information relating to your racial or ethnic origin, political opinions, religious or philosophical beliefs, trade union membership, health, criminal convictions, sex life or sexual orientation, or certain types of genetic or biometric data is known as 'special category' data. During the course of dealing with you, we do not expect to collect any 'special category' data about you.

To set up an account with us and use our services, you must be at least 16 years of age. If you are under the age of 16, you must have the consent of your parent or guardian to use our services. If you are under the age of 18, we will protect your data as required by Irish and European data protection law.

We may obtain personal information by directly interacting with you, such as: placing orders for products via our website, creating an account on our website, participating in discussion boards or other social media functions on our website, browsing our website while logged into your MandM myAccount, entering a competition, promotion or survey organised by us, or otherwise providing us with feedback, subscribing to our publications, or otherwise requesting marketing material to be sent to you, or corresponding with us by phone, email, letters or otherwise. We may obtain personal information via automated technology when you interact with our website by using cookies, server logs and other similar technologies. We may also collect personal information about you from third parties or publicly-available sources, such as: analytics providers (such as Google), fraud prevention agencies, providers of technical, payment and delivery services, LinkedIn.

Our website uses encrypted cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our website. A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer if you agree. Cookies contain information that is transferred to your computer's hard drive. We use the following cookies: Strictly necessary cookies. These are cookies that are required for the operation of our website. These include, for example, cookies that enable you to log into secure areas of our website, use a shopping cart or make use of billing services. Analytical / performance cookies They allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to identify issues with our site and improve the way our website works. Functionality cookiesThese are used to recognise you when you return to our website. This enables us to personalise our content to you, greet you by name and remember your preferences (for example, your choice of language or region). Targeting cookies These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose. You can find more information about the individual cookies we use and the purposes for which we use them in our Cookie Policy. Please note that third parties (including, for example, advertising networks and providers of external services like web traffic analysis services) may also use cookies, over which we have no control. These cookies are likely to be analytical/performance cookies or targeting cookies. You block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our website. The following instructions explain how to adjust your settings in the most commonly used browsers, and you can also visit www.aboutcookies.org, which gives comprehensive information on managing cookies in a wide variety of browsers. Google Chrome * Open the 'Menu' (icon) on the toolbar * Choose 'Settings' * Open 'Advanced Settings' * Go to the 'Privacy' section and click on 'Content Settings' * In the 'Cookies' section, you can choose how cookies are used when you browse using Chrome Mozilla Firefox * Open the 'Edit' menu * Choose 'Preferences' * Open 'Privacy & Security' * Choose 'Cookies' Internet Explorer * Open the 'Tools' menu * Select 'Internet Options' * Open the 'Security' tab * Choose the 'Internet' zone * Identify the security level 'High' for this zone * Click 'OK'.

You can ask us to stop sending you marketing communications at any time by: Using the unsubscribe link in our emails. Contacting our customer services team by: Writing to the address at the top of this policy, or at the contact us form

We use the following cookies: Strictly necessary cookies These are cookies that are required for the operation of our website. These include, for example, cookies that enable you to log into secure areas of our website, use a shopping cart or make use of billing services. Website cookies Analytical / performance cookies They allow us to recognise and count the number of visitors and to see how visitors move around our website when they’re using it. This helps us to identify issues with our site and improve the way our website works. Google Analytics Redeye Akamai Functionality cookiesThese are used to recognise you when you return to our website. This enables us to personalise our content to you, greet you by name and remember your preferences (for example, your choice of language or region). Site cookies Qubit Fresh Relevance Targeting cookies These cookies record your visit to our website, the pages you’ve visited and the links you’ve followed. We’ll use this information to make our website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose. Google Adwords Bing AdCenter DoubleClick Facebook Affiliate Window Instagram Twitter

We take your security very seriously, and we’ve invested in a totally secure and safe website for you to shop. Once you checkout, we encrypt all your details using Internet standard encryption technology (TSL/SSL). If a site is secure, a padlock will appear in the bottom right hand section of your screen when you are in the personal data/ payment card entry area. Occasionally the padlock will not be visible but the page is still secure. If you do not see the padlock, you can check by right-clicking anywhere on the page (except on an image) and select Properties. If the URL starts https: the s indicates that the page is secure. If you have any questions about the online security please contact us on the contact form

FairyElle is committed to trading fairly and using sustainable materials.